Fortress Surgeon Digital Marketing, a cosmetic surgeon electronic advertising agency, introduces a broadened SEO solution for plastic surgeons, concentrating on on-line visibility, client involvement, and technique growth. Lauren's focus on ROI and interest for locating the vital details that change projects from great to excellent include establishing a grand scale multivariate examination structure making use of fractional factorial evaluation for comprehending ROI capacity in digital media across Pfizer Rx brands within the Pfizer for Living profile, and creating a forecast approach for predicting ROI prior to media financial investment.

Among the things Martin takes pleasure in most concerning his function is the opportunity to study and recognize the subtleties of both well established and brand-new markets, and via growing his understanding of them search for the Holy Grail of product-market fit.

He leads a team of media method, media planning, media acquiring and media execution experts who collaboratively guarantee that campaign objectives are attained in order to maximize interactions and ROI. Lauren's job in electronic and media began in the 90's, just as digital became a sensible advertising network.

While at Underscore, she spent 3 years teaching Search Engine Advertising and marketing at the WSE College in Krakow. Among her faves memories of operating at Underscore was years earlier, when they found out just how to map Nielsen data to Yahoo's audience base and confirm out ROI from electronic media to retail acquisition.