Fortress Surgeon Digital Marketing, a surgeon digital advertising and marketing company, introduces an expanded SEO solution for cosmetic surgeons, focusing on on-line presence, patient interaction, and technique development. Lauren's focus on ROI and enthusiasm for locating the critical details that change projects from excellent to great consist of creating a grand scale multivariate examination structure using fractional factorial evaluation for recognizing ROI potential in electronic media across Pfizer Rx brands within the Pfizer for Living profile, and developing an estimate strategy for forecasting ROI prior to media investment.

A 25-year professional in the medical care marketing and advertising space, Tracey started her occupation as a firm account person for a variety of pharma brand names and later on spearheaded the marketing initiative to release a first-of-its kind portal in the glasses and eyecare room.

He leads a team of media approach, media preparation, media acquiring and media implementation experts who collaboratively make sure that campaign objectives are accomplished in order to maximize roi and interactions. Lauren's profession in electronic and media started in the 90's, equally as digital became a viable advertising channel.

While at Underscore, she invested three years showing Internet search engine Marketing at the WSE College in Krakow. One of her faves memories of operating at Underscore was years earlier, when they identified exactly how to map Nielsen data to Yahoo's audience base and show out ROI from electronic media to retail purchase.