Fortress Surgeon Digital Marketing, a surgeon digital advertising company, announces an expanded SEO solution for plastic surgeons, focusing on on-line visibility, patient engagement, and technique development. Lauren's concentrate on ROI and enthusiasm for discovering the vital details that transform campaigns from excellent to great consist of developing a grand range multivariate test framework utilizing fractional factorial evaluation for understanding ROI capacity in electronic media across Pfizer Rx brands within the Pfizer for Living profile, and establishing a projection method for anticipating ROI before media investment.

A 25-year veteran in the healthcare marketing and advertising area, Tracey started her occupation as a firm account individual for a variety of pharma brands and later on headed the advertising and marketing initiative to introduce a first-of-its kind portal in the glasses and eyecare space.

He leads a team of media technique, media preparation, media acquiring and media execution specialists that collaboratively make certain that project goals are accomplished in order to make the most of roi and engagements. Lauren's career in digital and media started in the 90's, equally as digital came to be a viable marketing network.

While at Underscore, she invested three years teaching Search Engine Marketing at the WSE College in Krakow. Among her favorites memories of working at Underscore was years ago, when they found out exactly how to map Nielsen data to Yahoo's target market base and confirm out ROI from digital media to retail purchase.