Fortress Surgeon Digital Marketing, a cosmetic surgeon electronic advertising and marketing agency, reveals an expanded search engine optimization service for cosmetic surgeons, concentrating on on-line presence, client interaction, and technique growth. Lauren's concentrate on ROI and interest for finding the critical details that change campaigns from great to fantastic include developing a grand range multivariate examination structure utilizing fractional factorial evaluation for understanding ROI possibility in electronic media across Pfizer Rx brands within the Pfizer for Living portfolio, and creating an estimate strategy for forecasting ROI before media financial investment.

Among the things Martin appreciates most about his duty is the chance to research and comprehend the subtleties of both new and recognized markets, and via growing his understanding of them seek the Holy Grail of product-market fit.

It was these very early tests that drove Underscore's concentrate on information driven programs and ROI dimension, a fundamental distinction in the sector. She thinks Underscore is the design for how media and marketing agencies should, and will, evolve in the future.

While at Underscore, she invested 3 years teaching Online search engine Marketing at the WSE University in Krakow. Among her faves memories of operating at Underscore was years ago, when they determined exactly how to map Nielsen data to Yahoo's audience base and prove out ROI from digital media to retail acquisition.