Fortress Surgeon Digital Marketing, a specialist digital advertising and marketing company, introduces a broadened SEO solution for plastic surgeons, concentrating on online exposure, individual interaction, and technique development. Lauren's concentrate on ROI and passion for locating the critical details that change projects from excellent to great consist of creating a grand scale multivariate examination structure utilizing fractional factorial evaluation for understanding ROI capacity in digital media across Pfizer Rx brands within the Pfizer for Living profile, and establishing a forecast technique for anticipating ROI prior to media investment.

Among the important things Martin takes pleasure in most concerning his function is the opportunity to research study and recognize the subtleties of both established and brand-new markets, and with expanding his understanding of them try to find the Holy Grail of product-market fit.

He leads a group of media technique, media planning, media acquiring and media implementation experts who collaboratively ensure that project objectives are achieved in order to make best use of roi and interactions. Lauren's career in electronic and media started in the 90's, just as digital became a feasible advertising network.

While at Underscore, she invested three years instructing Internet search engine Advertising at the WSE College in Krakow. Among her faves memories of working at Underscore was years earlier, when they determined how to map Nielsen data to Yahoo's audience base and prove out ROI from digital media to retail purchase.