Citadel, a Fortress Surgeon Digital Marketing digital advertising company, introduces an expanded search engine optimization service for cosmetic surgeons, concentrating on online exposure, patient involvement, and practice growth. Lauren's concentrate on ROI and interest for discovering the vital details that change campaigns from great to excellent consist of creating a grand range multivariate examination framework utilizing fractional factorial evaluation for comprehending ROI potential in digital media across Pfizer Rx brands within the Pfizer for Living profile, and creating a projection technique for forecasting ROI prior to media financial investment.

A 25-year professional in the health care marketing and advertising room, Tracey began her career as a company account person for a range of pharma brand names and later pioneered the marketing initiative to release a first-of-its kind portal in the glasses and eyecare area.

It was these very early tests that drove Underscore's focus on information driven programs and ROI measurement, a basic distinction in the industry. She thinks Underscore is the model for exactly how media and marketing agencies should, and will, progress in the future.

Steph has more than 20 years of pharma & life sciences company experience, with the majority of her job concentrated on introducing new products in new and existing classifications varying from diabetic issues to uncommon condition. Submit an evaluation to assist others discover recommended advertising and marketing agencies.